THE MESSAGE BUILDS THE COMPANY
In 2008, The Message Builder was founded by Nathan Kotek after a simple observation—it’s hard for companies to bring their business strategy to life into a coherent and creative story.
It’s a challenge to be heard in today’s noisy world of confusing company categories, buzzword content, social media hype, and mistrusted brands. How to adapt your company business story in this fast-paced world of constant change—disruptive technology, digital innovation, new social-economic, and environmental perspectives, and an increasing cry for transparency and purpose. Never before has it been so complex to get your company message right. Companies have not adapted to this reality.
This mismatch led Nathan Kotek to create Message Building™: a transformational Harvard research-based company storytelling method to overcome this challenge. Because in a world where everyone looks and sounds the same, you need breakthrough messaging—to differentiate and stand out. Our vision: your story is your strategy, and your strategy is your story.