MESSAGE BUILDING™
-
THE STRATEGIC
STORYTELLING METHOD

THE STRATEGIC STORYTELLING METHOD, THAT PERFORMS

Message Building™ provides the solution for effectively communicating your unique market position – step-by-step, deliverable-by-deliverable. The method is developed by Nathan Kotek combining hands-on experience, a transformational Harvard research-based method inspired by the work of mythologist Joseph Campbell, and deep insights on mechanics of power brands.

WHAT MESSAGE BUILDING™ DOES:

#1: IT STRUCTURES A COMPANY’S MESSAGE-BUILDING EFFORTS

With a messaging architecture we provide you with the big-picture mental message and execution model. It brings together goals, strategy, competitive insight, creativity, close collaboration, smart planning, and rapid execution. In co-creation we build an optimal mix, of your company story, including:

brand messaging
thought-leadership messaging
product & competitive messaging
target-audience messaging

#2: IT EFFECTIVELY POSITIONS COMPANIES

Message Building™ makes your company message engaging, intriguing and sticky. We help you claim a distinct position, bearing the element of your company treasure – with the power to challenge the status quo.

#3: IT ACCELERATES A COMPANY’S GROWTH

We provide you with the foundation for building your story and all the steps to come – that makes you grow.