THE STRATEGIC STORYTELLING METHOD, THAT PERFORMS
Message Building™ provides the solution for effectively communicating your unique market position – step-by-step, deliverable-by-deliverable. The method is developed by Nathan Kotek combining hands-on experience, the work of mythologist Joseph Campbell, deep insights on power brands and Harvard Law School research on negotiation and persuasion.
WHAT MESSAGE BUILDING™ DOES:
#1: IT STRUCTURES A COMPANY’S MESSAGE-BUILDING EFFORTS
With a messaging architecture we provide you with the big-picture message logic and execution model. It brings together goals, strategy, competitive insight, creativity, close collaboration, smart planning, and rapid execution. In co-creation we build an optimal mix, of your story, including:
product & competitive messaging
#2: IT EFFECTIVELY POSITIONS COMPANIES
Message Building™ makes your company message engaging, intriguing and sticky. We help you claim a distinct position, bearing the element of your company treasure – with the power to challenge the status quo.
#3: IT ACCELERATES A COMPANY’S GROWTH
We provide you with the foundation for building your branding and campaigning engine – to deliver growth.